Swim LIKE the Sharks

Alpha Predator
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Sharks need to swim to survive.  The forwards motion pushes the water across their gills, which take the life preserving oxygen for their metabolic processes.

If they stop, they will die.

Be a shark.

Don’t sit and wait for the client to come to you.

Go to the client.

Don’t wait for good things to happen, make them happen.

Pick up the phone, send the email.

Sharks have no fear, they move forward and go after their next meal.

They don’t look for motivation because they are motivating.

Action destroys fear.  Doing gets results.

“Bias for action” as Jocko Willink says.


See target, attack target.

Just Do It.

If you are going through Hell, keep on going.




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